Geert hofstede cultural dimensions analysis

SHARE In s, when Dutch social psychologist Geert Hofstede analyzed the surveys collected from overIBM employees from 50 different countries, he found that people had distinct patterns of value systems that related to various aspects of their behavior. His analysis of what was at the time one of the largest existing cross-national databases yielded systematic differences across four dimensions:

Geert hofstede cultural dimensions analysis

Geert Hofstede, a Dutch cultural anthropologist, analyzed cultures along five dimensions.

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He rated 58 countries on each dimension on a scale from 1 to It is the extent to which less powerful members expect and accept unequal power distribution. High PD cultures usually have centralized, top-down control. Low power distance implies greater equality and empowerment.

Geert hofstede cultural dimensions analysis

Malaysia, Panama, and Guatemala rated the highest in this category. The US was 38th. In an individual environment the individual person and their rights are more important than groups that they may belong to.

In a collective environment, people are born into strong extended family or tribal communities, and these loyalties are paramount. Japan led the list, followed by Austria and Venezuela.

The US was 15th.


It defines the extent to which a culture values predictability. UA cultures have strong traditions and rituals and tend toward formal, bureaucratic structures and rules. Greece was number 1, followed by Portugal and Guatemala. The US was 43rd. It is the cultural trait that focuses on to what extent the group invests for the future, is persevering, and is patient in waiting for results.

China led this dimension, followed by its oriental colleagues, Hong Kong and Taiwan.

Geert hofstede cultural dimensions analysis

The US was 17th. When working in other countries and with people from overseas, first research their national culture along these dimensions, then check first whether the people use these.

By default and when talking with national groups, take account of these factors. Note that Hofstede and Trompenaars are both Dutch purveyors of international cultural models, and are each very critical of the others' models.Geert Hofstede's dimensions analysis can assist the business person or traveler in better understanding the intercultural differences within regions and between counties.

"Culture is more often a source of conflict than of synergy. Published: Mon, 5 Dec This chapter is divided into two sections.

#2: Uncertainty Avoidance

The first section defines culture, its importance in international business and the various cultural dimensions for working globally. The theory of Hofstede’s cultural dimensions constitutes a framework revolving around cross-cultural communication, which was devised by Geert Hofstede.

The dimensions collectively portray the impact of the culture ingrained in society on the values of the members of that society. They also. The Geert Hofstede analysis for Brazil is similar to it’s Latin American rutadeltambor.comainty avoidance ranks highest which indicates a high concern for rules, regulations, controls and issues with career security – typically, a society that does not readily accept change and is risk adverse.

Geert Hofstede’s Cultural Dimensions. National cultures can be described according to the analysis of Geert Hofstede. These ideas were first based on a large research project into national culture differences across subsidiaries of a multinational corporation (IBM) in 64 countries. Geert Hofstede has produced a prolific amount of work in the area of national culture.

Listed below are a few of his major books and articles on the subject of national culture. Hofstede a, the original edition of Culture’s Consequences, presents the results of Hofstede’s original study.

Geert Hofstede and Gert Jan Hofstede on culture